UGC creator program software for Shopify brands
Your creators drive sales.
Now you can prove it.
SQWAD runs your whole UGC creator program on your own branded portal: applications, shipping, content, competitions and payouts. Every Meta ad is traced back to the creator and video that made the sale.
TheHoopGang, first 10 months on SQWAD
From DM chaos to a creator team.
One link replaces the spreadsheets, the Google Forms and the “check your DMs”. Here's the loop SQWAD runs for you.
- 01
Creators apply
A branded application collects handles, reach, sizing and shipping in one form. You approve in a click.
- 02
You ship product
Tracking is attached to every creator, and content deadlines start the day it lands.
- 03
Content comes in
TikToks, Reels, raw uploads and photo slideshows land in one review queue, ready to run as ads.
- 04
Revenue is traced
Every Meta ad maps back to its creator and video, and commission is calculated on what actually sold.
Everything that keeps creators posting.
Most brands lose great creators after one collab. SQWAD gives them a reason to keep making content, and gives you the data to know who's worth it. See how creator management works.
Revenue attribution per video
Spend, revenue, orders and ROAS for every creator and every video, synced from Meta automatically.
Competitions and leaderboards
Weekly volume and sales competitions with prizes paid automatically to the top of the board.
Smart retainers
Monthly upload goals with a fixed bonus, like 40 videos for $800. Creators see exactly how many they have left.
Cohorts led by your best creators
Top creators lead small teams, review their members' content and earn bonuses as the team grows.
Creator share links
Every creator gets their own store link. Friends and fans buy at full price, and the creator earns commission.
A portal with your name on it
Your domain, your brand, your colors. Creators see their stats, earnings and next steps without messaging you.
Creators want to stay.
In an anonymous survey of TheHoopGang's creator team, every respondent rated their overall experience 4 or 5 out of 5.
“Ever since receiving the opportunity to create 40 videos for $800, I have been more motivated than ever!”
“It really feels like we are an important group of people to the company!”
“Honestly, seeing that one video can really change everything.”
“The best part? Payouts!”
Pay as your program grows.
Start free for a month. After that your price follows the revenue your creators drive, measured by SQWAD.
Starting out
Starter
- Up to 5 active creators
- Applications, Shopify samples and content review
- Meta revenue attribution per creator
- Competitions, rewards and payouts
From $10k / month
Pro
- Up to 15 active creators
- Cohorts led by your top creators
- Smart Retainers and team seats
- Upgrade anytime, or automatic at $10k
From $100k / month
Scale
- Unlimited creators
- AI Coach and video insights (coming soon)
- Creator performance analytics (coming soon)
- Dedicated onboarding
Upgrade whenever you want, or let tracked revenue move you up. You're always on the higher of the two. No setup fee. Cancel anytime.
Questions brands ask
Still deciding? Book a call and we'll walk through your program.
What is SQWAD?
SQWAD is UGC creator program software for DTC brands. It runs applications, product seeding, content review, competitions and commission from one branded portal, and traces every Meta ad back to the creator and video that made the sale.
Does SQWAD work with Shopify?
Yes. Connect your Shopify store to import products, and approved creators get a sample order created in your store automatically, with tracking synced back to their dashboard.
How does SQWAD track revenue from creators?
Connect your Meta ad account and SQWAD matches each ad to the creator and video it came from. You see spend, revenue, orders and ROAS per creator and per video, and commission is calculated on what actually sold.
How much does SQWAD cost?
Your first month is free. After that Starter is $99 a month. If your creators drive $10k in tracked revenue in a month, the next month is Pro at $399. At $100k it's Scale at $999 plus 1% of that month's tracked revenue. You can also upgrade to Pro or Scale anytime to unlock their features early, and you're always billed at the higher of your pick and your revenue tier.
How many creators can I manage?
Starter includes up to 5 active creators, Pro up to 15 and Scale is unlimited.
How do creators find my program?
You get your own apply link to share anywhere, and you can list your brand in the SQWAD brand directory, where creators browse programs and apply with their SQWAD profile in one tap. You can also search creators who opted in and invite the ones that fit.
See your creator program on SQWAD.
A 30-minute call. We'll walk through the live HoopGang portal and map out how yours would run.
- Free, no commitment
- Built for DTC brands running UGC on Meta
- Live in 1 day